100% Juice is Not a Serving of Produce!
100% vegetable or fruit juice counts as a serving of vegetables or fruit by the United States Department of Agriculture (USDA). Well, quite frankly, it’s NOT a serving of anything but liquid sugar. You’re either eating a whole piece of fruit or a whole vegetable, the way nature intended it, or you’re simply not getting a serving of produce. This goes for supplements (powders, capsules and pills), yogurt, french fries, frozen yogurt, vegetable snack chips and any other product some agency or company has defined as a substitute for produce. Fruits and vegetables are currently way too complicated to reproduce – so there’s NO substitute for produce.
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